My first lens in this project is Zumba Exhilarate Reviews. If you don't know, Zumba is a group workout usually taught by certified Zumba instructors. It's similar to an aerobics class but it uses dance steps and music derived from hip-hop, salsa, merengue, martial arts, and much more. The appeal of this type of exercise is that there is a variety of dances steps and music to keep you from getting bored.
In these posts, I won't reveal keyword but you could easily guess by visiting the lens, lol. I'm searching for keywords with at least 500 searches per month and low competition. I may eventually start going after more competitive terms with higher search volume but I want to conquer low competition terms first. I use Micro Niche Finder for keyword research.
There have been some changes since I last made a lens. Now, lensmasters need to provide credit to all images. No more just grabbing an image from Google. If you don't own the photo, you need to have permission to use them for commercial use. I don't own any photos, so I need to find public domain or photos with Attribution rights which means I can use the photo in my work as long as I credit the author. This seems like a pain at first but I found Flickr which has photos you can you can uses in your works.
In addition to building lenses, I'm trying to get involved in the Squidoo Community by commenting on other lenses and participating in the forum. I'm not really a "forum guy" but I'm going to make a good effort to get involved. I think it can help my traffic and maintain Featured Lens status.
In addition to participating in the Squidoo community, I'm writing an additional article to submit to a couple article directories for backlinks. I bookmark my lens and submit them to RSS aggregators. I also submit my lens to Lensroll and Squidom. A link from this blog also helps. Hopefully this is all need to get my lens ranked due to low competition and Squidoo's authority with Google.

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